Looking forward to earning more money through your video content on YouTube? Well, the good thing is that YouTube also offers an AdSense feature which is similar to Google’s and helps to earn more but it is quite complicated and the barrier is strict. 

What is YouTube AdSense?

Being a YouTube Partner Program allows channel owners to earn money by showing advertisements during their video content is being played. While the option is quite beneficial, the process is quite different from hosting regular videos on your website. In order to participate in the program, you need to have an established channel with a good viewer base; but it can work as a source of additional revenue for your business. 

Users are required to a fee for the membership and in return, it offers special privileges to the channel owners. Starting from highlighting comments through live streams to merchandising stores for sales; the membership only promotes more engagement and growth to the business.

Requirements for YouTube AdSense 

Before you apply for the YouTube Partner Program, here are some basic requirements in order to become eligible for the process. 

·      A YouTube channel with no active community strikes

·      1,000 subscribers

·      4,000 hours of valid public watch time

·      A Google account

·      A Google AdSense account

As the numbers can be challenging to acquire, you can track your progress with the help of the ‘Monetization’ tab on YouTube Studio. Clicking on this tab allows gaining information about your progress towards those particular hour goals while providing updates whenever active community guidelines strike.

Types of Ads on YouTube

After getting accepted into YouTube Partner Program, you can set what kind of ads will be appearing on your video content and also at which point of the video it will appear. Though it is mostly handled by the platform by default, the channel owners can tweak the setting as per their needs. 

Options for Ad Placement 

·      Pre-roll (before the video)

·      Mid-roll (during the video)

·      Post-roll (after the video)

Four General Categories of Ads on YouTube

·      Skippable video ads – These ads allow users to skip after 5 seconds. It is available for all kinds of devices. 

·      Non-skippable video ads – These ads are usually 15 to 20 seconds long and do not allow users to skip the ads. It is also available for all devices.

·      Bumper ads – These ads ate turned on automatically like other ad types and do not allow users to skip. The ads are usually 6 seconds long and available for all kinds of devices. 

·      Overlay ads – These ads typically appear on 20% of the visual spaces designated in the video player. It is only available for computers or desktops. 

How to Create a YouTube AdSense Account?

Once you have achieved eligibility for YouTube Partner Program, you can apply for it from YouTube Studio and wait until YouTube reviews your channel for verification. After being part of the program, you will be able to link your AdSense account through YouTube Studio. If you already do not have an account in AdSense, it is recommended to have one at this stage.

Lastly, go through the password and authentication process to secure your account and select a Google account to connect with AdSense.

Final Thoughts

As mentioned before, you need a good amount of view time, viewer base, and subscriber base to become YouTube Partner Program. Professional promotional agencies like VideoIpsum can help to gain to do that at an adorable price and also within a short duration. Add AdSense to YouTube and earn more!

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